For B2B wine importers & distributors

From price list to shipment, without stock errors or margin given away.

WineFlow brings catalogue, real availability, pricing and margin, offers, orders, invoices and shipments into one flow for B2B wine importers and distributors.

48 h
from the call to your first real offer
1 flow
catalogue → offer → order → invoice → shipment
EU
servers and databases in the European Union

Real screens · demo company, invented names

WineFlow dashboard: revenue, active offers, customers and sales by month
Offer lines with unit price, market price and purchase price

Market reference and purchase price, on every line

Who it's for

Built for the companies between the cellar and the wine list.

Three to twenty people, hundreds of labels, customers who expect a quote today. If your catalogue, stock and prices live in Excel, email and the accounting system, this is who WineFlow is built for.

01

Importers

You buy from producers abroad and resell to the trade. Keep vintage, format and critic scores on every label, check the market price before you quote, and see the real margin on each line.

02

Distributors & wholesalers

You serve restaurants, wine bars and shops from more than one warehouse. Know what is really available, not already promised in a colleague's offer, and turn a yes into an order, an invoice and a shipment.

03

Wineries selling to the trade

You sell your own wines to importers, distributors and HoReCa. Send clean offers, see who opened them, and invoice through FattureInCloud without retyping a line.

Need production, a general ledger or bin-level picking? WineFlow does none of those — here is exactly what it does not do.

The daily reality

An offer shouldn't be an act of faith.

01

The right price lives in a spreadsheet

List price, discount tiers and the market reference sit outside the system, so the margin is whatever the spreadsheet said that morning.

02

Stock you can see is not stock you can sell

Part of it is already reserved for offers someone else sent last week.

03

Discounts are approved case by case

And the margin is discovered afterwards, on the invoice.

04

The same data is retyped three times

Between sales, accounting and logistics, every re-entry is a chance to get it wrong.

WineFlow connects your data and your workflow. It does not replace every system you run on day one.

One flow, end to end

A correct offer becomes an order, an invoice and a shipment.

Six steps, one record. Nothing typed twice between sales, accounting and the warehouse.

Product catalogue with WineFlow score, producer, vintage, purchase price and availability
Format, vintage, critic scores and real availability across your locations, one row per wine.All plans
Offer lines with unit price, total, market price and purchase price
Unit price beside your purchase price and the Wine-Searcher market reference, line by line. The reference stays internal.All plans
Commercial offers with customer, date, total and status
Every offer shows where it stands. Opens and clicks are tracked, and you can resend only to those who have not opened.All plans
Sales orders with customer, date, total and status
An accepted offer becomes an order without retyping a single line.All plans
Invoices with their SdI status from FattureInCloud
Proforma first, then the invoice through FattureInCloud, with its e-invoicing status read back on every document.FattureInCloud · Professional and Enterprise
Shipments by status, with carrier and tracking number
Carrier, tracking number and delivery status for every shipment.All plans

Intelligence

AI comes after the data is right.

First we make your commercial data reliable. Then AI uses it to help you sell better.

Reports: margin by wine, with revenue and margin percentage

Revenue — margin %, per wine

  • Margin by wine, category and customerComputed from the orders you actually closed, not from list prices.
  • Customers who stopped buyingRegular buyers who went quiet, found while there is still a season to save.
  • Room to raise the priceWhere your selling price sits well below the market reference.
  • Stock not movingLabels to discount or push before they age on the shelf.
  • A monthly report in plain wordsWhat happened, why, and what to do next. It narrates the computed figures and refuses to invent any.
  • Reports & Intelligence · Professional and Enterprise

Critic scores on every wine

Score Watcher looks up James Suckling, Robert Parker and Vinous on the schedule you set, fills in the scores a wine is missing, and puts uncertain matches in a queue for you to confirm.

Market price, before you quote

A Wine-Searcher reference for one wine or a whole offer. It stays internal and never reaches the customer.

Getting started

Live on your own catalogue in 48 hours.

Not a quarter-long project. We start from the data you already have, and the first offer you send is a real one.

  1. 1
    A call on your dataCatalogue, price list and customers, looked at together.
  2. 2
    Import from Excel or CSVSuppliers, then wines, then stock. Monday.com import on Enterprise. How migration works
  3. 3
    Your first real offerSent from WineFlow to a real customer, within 48 hours of the call.

Connected where it matters.

What is connected today, and the limits →
  • FattureInCloud
  • Wine-Searcher
  • James Suckling · Robert Parker · Vinous
  • Excel & CSV
  • Monday.com import
  • Your own mailbox (SMTP)

Pricing

Simple, Transparent Pricing

Choose the plan that fits your business. Every new account starts with a free 15-day trial of Professional, with the Leads module and AI Chatbot Standard switched on.

Time to value: your catalogue and your price list loaded, and your first real offer sent from WineFlow, within 48 hours of the call.

Starter

For small teams getting started

€69/mo

  • Up to 5 users
  • 500 customers
  • 500 wines
  • 5 email templates
  • CRM & customer management
  • Warehouse & inventory
  • Offers & orders
  • Proforma invoices
  • Sales dashboard and commercial funnel
  • 1 GB storage
  • Email support
  • Email campaigns
  • FattureInCloud
  • AI Chatbot
Start free trial

Business

For growing teams

€109/mo

  • Up to 10 users
  • 1,500 customers
  • Unlimited wines
  • Unlimited email templates
  • Everything in Starter, plus:
  • Email marketing campaigns
  • 3 GB storage
  • Email + chat support
  • FattureInCloud
  • AI Chatbot
Start free trial

Enterprise

For large organizations

Custom

  • Unlimited users
  • Unlimited customers
  • Unlimited wines & templates
  • Everything in Professional, plus:
  • Monday.com integration
  • AI Chatbot unlimited
  • Lead generation included
  • Unlimited storage
  • Dedicated account manager
Contact Sales

All prices exclude VAT.

Free 15-day trial with full Professional features. No credit card required.

Subscription covers the software. Data migration and onboarding are quoted per case after the call.

Compare every feature, plan by plan
FeatureStarterBusinessProfessionalEnterprise
Limits
Users51020Unlimited
Customers5001,500UnlimitedUnlimited
Wines500UnlimitedUnlimitedUnlimited
Email templates5UnlimitedUnlimitedUnlimited
Storage1 GB3 GB5 GBUnlimited
Core Features
CRM & customer management✓✓✓✓
Wine catalog & pricing✓✓✓✓
Warehouse & inventory✓✓✓✓
Offers & orders✓✓✓✓
Proforma invoices✓✓✓✓
Shipments & tracking✓✓✓✓
Advanced Features
Email marketing campaigns✗✓✓✓
FattureInCloud integration✗✗✓✓
Advanced reports & analytics✗✗✓✓
Monday.com integration✗✗✗✓
Add-on Modules
Lead generation+€39/mo+€39/mo+€39/moIncluded
AI Chatbot✗From +€49/moIncluded · 100/moIncluded · unlimited
Support
Email support✓✓✓✓
Chat support✗✓✓✓
Priority support✗✗✓✓
Dedicated account manager✗✗✗✓

Extend Your Plan

Optional Add-on Modules

Supercharge your WineFlow experience with powerful add-ons. The Leads module and AI Chatbot Standard are included free during your 15-day trial.

Leads Module

€39/mo

or €429/yr with an annual plan

Google Maps lead search with ratings and reviews, AI enrichment, and one-click conversion to customers.

Available for Starter, Business & Professional

AI Chatbot Standard

€49/mo

or €539/yr with an annual plan

AI-powered assistant with database tools and web search; conversations kept for 24 hours. 100 external lookups per month (market prices, web and wine research).

Business only (included in Professional)

AI Chatbot Extended

€89/mo

or €979/yr with an annual plan

Everything in Standard with expanded capacity. 500 external lookups per month for power users.

Business & Professional

Questions buyers ask

Before you book the call.

Does WineFlow replace my accounting software?

No. WineFlow issues proformas and, on Professional and Enterprise, sends invoices through FattureInCloud; it keeps no general ledger. What WineFlow does not do.

Can I bring my catalogue from Excel?

Yes. Suppliers, wines and stock import from Excel or CSV, in that order. Offers, orders and shipments start fresh in WineFlow. How migration works.

Will my customers see the market price?

No. The Wine-Searcher reference informs your pricing and never appears in anything the customer receives.

Who in my team can see what?

Five roles — Admin, Manager, Sales, Operations and Accounting — each with its own permissions.

Where is my data stored?

Our servers and databases are in the European Union (OVHcloud, Milan). Some service providers, for payments and AI, process data outside the EU, as our privacy policy explains.

How long before we are working in it?

Your catalogue and price list loaded, and your first real offer sent from WineFlow, within 48 hours of the call.

Get in Touch

Send your first offer from WineFlow within 48 hours.

Start the guided trial and we load your catalogue and your price list with you on the first call. You send a real offer from WineFlow, not a demo one.

We typically respond within 24 hours